Join 684 parents on the waitinglist ›
Shipping Q1/Q2 2027

A private tutor for every child. Meet Ari.

Ari is an AI tutor pin that clips onto their favourite toy, learns your child and adapts every lesson as they grow.

42 × 34 × 14mm
24 htalking
Any toyclips on
What it does

It does not teach a curriculum. It teaches your child.

01

Learns your child

Ari learns what they know, where they get stuck, how they respond best and what matters to them, then adapts every lesson around both.

Child model / Maya, 5
01  learning      = reading "sh" words
02  maths         = counting on from 8
03  interests     = ["space", "rabbits"]
04  recent        = "Lily's birthday"
05  next_story    = "Snowy goes to the moon"
06  difficulty    = adapts in real time
02

Brings their toy to life

Ari attaches to their rabbit, doll or dinosaur, so conversation feels natural from day one. It chats, remembers and tells stories through something they already love, so learning becomes something they choose to come back to.

Ari clipped onto a soft toy
03

Their life becomes the lesson

Ari turns their favourite toys, friends and experiences into stories they solve through reading, writing and maths.

Story build / Maya, 5
01  favourite_toy  = "Rex"
02  recent         = "Lily's birthday"
03  learning_goal  = "addition to 10"
04  setting        = "the moon"
05  story          = "Rex and Lily collect moon rocks"
06  lesson         = "4 + 3 = ?"

Be early.

684 parents are already waiting. Ari ships in 2027, and a small number of families get it before anyone else.

Recording a take for us?

Three steps, about ten minutes. You talk to Ari first, then your child does, and only the last part gets filmed.

Open the guide